RIM has just launched a simple ad dubbed "Be Bold," the ad campaign focuses on the famed Blackberry Messenger as well the productivity aspects found in the 9900. RIM is also throwing a few swings to it's competitors with expressions like "I'm about action, not distraction" and "we need tools, not toys." At this point the Canadian manufacturer is desperate and will obviously go for showing off it's best aspects. Wonder what the ad looks like, then look below at the video.
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